Course Overview

It has been said that fundraisers are, in essence, storytellers. They tell of the needs of people, animals, and the environment, so we understand how we can help meet these needs through giving. When someone offers to share their story with your organisation, it is a gift that needs to be treated with empathy, respect, and gratitude. In this interactive workshop, video and animation agency Laundry Lane will discuss the why and how of a sensitive storytelling approach.

Participants will learn how to tell compelling stories about sensitive topics in creative, memorable ways without compromising the dignity or privacy of their subjects. They will also be shown how to apply a sensitivity lens to all areas of production and communication, including video and animation.

Who is this course for?

• fundraisers developing direct marketing communications
• marketing & communications people working in fundraising developing stories for
• social media
• digital fundraisers preparing cases for support

Delivery

1 x half-day via Zoom

Meet the facilitator

Click here to read Will and Alexendra's bio.

Guidelines for enrollment

1. Make sure you have a login for the FIA Learning Hub. Click "Sign In" or "Forgot Password" if needed
2. You can enrol a staff member if they already have a login
3. If you require assistance, please email training@fia.org.au

CFRE

Full participation in Sensitive Storytelling is applicable for up to TBA continuing education points in Category 1. B – Education of the CFRE International application for initial certification and/or recertification.

FIA Code

This course relates to the following aspects of the FIA Code of Conduct:

• FIA Code 4.10 and 4.11 Conduct towards Donors.